Our liquid soap is LOVED. It's different than other soaps, since we don't use surfactants or thickeners. It's real oil based soap that has a great lather, and cleans well. It's sudsy, and leaves your dishes sparkling clean.
When I see change on the horizon, I disrupt it and come up with a solution. This patent pending, Dilute at Home liquid soap, is the solution to plastic bottle supply line disruption.
The idea for a "dilute at home" soap to me when I noticed a big problem in Oct. 2019. Around that time, the trade war with China was heating up. Stuff like that really effects a small business, whether or not you source from there. Trade wars effect everything and everyone. Store shelves empty. Your favorite items disappear. Sometimes forever. It was the Holidays, and we were busy. We were doing well with our Mom and Pop store accounts, that I spent the last 2 years setting up for our business.
Business was good in January 2020, when I heard about the virus, in China. I always connect the dots. Sometimes I do that, when it seems that they shouldn't be connected.
We did a small wholesale show in Feb. It was a terrific show when I scoped it out in 2019. By the time we went to the show, the virus was traveling around the world. It was in Europe. Cruise ships were being effected. The show was poorly attended and business people who had been doing it for years were quietly alarmed.
Hand washing with real soap is best.
By March, we needed to get our regular plastic bottles for our popular Ithaca Soap Liquid. Our bottles are (were) blown about 50 miles West of Ithaca. Our New York State supplier didn't have them in stock. The estimated delivery time was 5 months out. That's WAY too long. So I picked another bottle in stock with a red twist top. These bottles are usually used for ketchup. I found the nozzle really useful. I love having that bottle at my kitchen sink for doing dishes. Simple liquid hand soap refill instructions for dishes, hand soap, etc.
We heard oil refinery towns in Texas were shutting down from someone we know who is a truck driver there. I took this as a sign of supply lines becoming unreliable. That's where the bottle resin for our local bottle blower likely comes from. Solution? Make our same soap, and pack it in a paperboard soap box, instead of a plastic bottle. It's 1/2 the price of buying it in a plastic bottle (2x the soap for the same money), and it's one less plastic bottle going to the landfill or the recycling plant.
Plastic is an amazing invention. It changed how food was stored and how long that stored food lasted. It lasts forever, so it's reusable, even though most uses are one time. It's everywhere. Look around you at ordinary items in your house, your car, your clothing, your fridge, your desk, your furniture. I am always looking for ways to replace plastic. I carry a glass jar to drink water from. I know it weighs more than a plastic one. And glass breaks way more easily than plastic. I get it. I use plastic all of the time. It's a constant puzzle I'm trying to solve.
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soap and money
How much soap money does a shower cost you?
Let's say you spend $3.00 on a bar of soap and it lasts for 7 days of showers. That's $.43 per shower.
For your next bar of soap, you spend $8.50. That seems like a lot of money, except it lasts for 8 weeks or 56 showers. That's $.15 cents per shower. F.Y.I.: One bar lasts me and Andy 6 weeks of daily showers - 84 showers.
Good soap is cost effective. More